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August 14, 2007
Add rBST for good milk
Lene Johansen writes on aBetterEarth.org of the The Institute for Humane Studies at George Mason University.
Johansen explains in Why I stopped shopping at Kroger her reason to, as a customer, boycot the stores owned by the Kroger Corporation. Eudoxa goes consumer activist.
Kroger says its stores will no longer carry milk from any dairy supplier that gives its cows the growth hormone recombinant bovine somatotropin (rbST). While in 1993 the US Food and Drug Administration stated that rbST has no effect on humans (they reissued the same decision in 1999), Kroger says it based its decision on customer feedback.
Johansen shows why the consumer preference data corporations often base their decisions on often is flawed. She also discusses why this type of paternalistic decisions raise prices on food and consumer products.
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Posted by Waldemar at August 14, 2007 08:10 PM